Marketing Financial services (rideshare tax)
How we helped Rideshare Consultants grow 40% in 12 months
From 1,000 to 1,400 clients in a single year using paid ads, a niche lead magnet and proper conversion tracking.
Headline result
+40%
Growth in 12 months
Client
Rideshare Tax Consultants
Financial services (rideshare tax)
Engagement
12 months
5 services delivered
The challenge
The team had deep expertise in rideshare tax but no real marketing infrastructure. Revenue was happening, but with no visibility into lead sources, no conversion tracking, and no structured way to scale acquisition.
Our approach
- Set up end-to-end tracking and attribution via Google Tag Manager so every decision could be data-led.
- Rebuilt the Google and Meta campaigns around high-intent targeting and conversion objectives.
- Created a niche lead magnet (Tax Guide for Uber Drivers) to capture and qualify prospects.
- Refined messaging and nurture sequences to lift lead-to-client conversion.
- Rolled out an email retention layer focused on engagement and lifetime value.
The results
- 250 Facebook lead-form leads at an $11 average cost
- 200+ website leads at a $12 average cost
- 900+ tax-guide downloads at $1.50 each
- ~20% lead-to-client conversion rate
- Email newsletter hitting 90% open rates and 15% CTR
- Three new team members hired to handle demand
"Mitch gave us real clarity on what to focus on and what to fix. The Tax Guide and Facebook ads strategy especially made a huge difference. It's given us the confidence to grow properly."
Vincent Fredrickson, Owner, Rideshare Consultants