Meta ads management for NZ service businesses
Meta campaigns built to book jobs, not collect likes.
Everything handled, properly.
We run Facebook and Instagram campaigns built around the specific way local service businesses get hired. That means lead-form ads, retargeting and creative tuned to your service area, your average job value and the customers you actually want. For housewashing and window cleaning crews that usually means before and after shots doing the selling. For builders and landscapers it means finished-job galleries that make a bigger quote feel safe. Management is hands-on and monthly, so budget keeps moving to whatever is producing enquiries. If you are in the Bay of Plenty, start with Facebook Ads Tauranga.
NZ trade and property-care businesses with a defined service area that need a steady flow of enquiries. Housewashing and window cleaning crews, landscapers, builders, painters, roofers, carpet cleaners and property maintenance companies.
What you should expect to walk away with.
A steadier flow of local enquiries instead of the usual quiet-season drop-off
Lower cost per lead than boosting posts yourself or handing it to a generalist agency
Clear attribution so you know which ads and which photos are producing quote requests
You'll work directly with me.
No account managers, no overseas teams, no handoffs. When you sign on for Meta Ads, you're working with someone who has owned and grown service businesses himself.
- 10+ years marketing experience
- Owned and grown service businesses
- No outsourcing, you work directly with Mitch
- Based in Mount Maunganui, serving NZ nationwide
How it works.
Strategy & tracking
We map your ideal job, set up pixel and CAPI tracking, and define the offer, usually a free quote or a seasonal package.
Launch & test
Multiple creatives and audiences go live so we can quickly find what actually drives leads.
Scale what works
Winners get more budget, losers get cut. We refine creative and audiences monthly.
See it in action.
How we helped Rideshare Consultants grow 40% in 12 months
From 1,000 to 1,400 clients in a single year using Google and Facebook ads, a niche lead magnet and conversion tracking that showed what actually worked.
GetATaxi: 643% organic traffic lift after a new website and SEO rebuild
A new conversion-focused website and a targeted SEO build took GetATaxi from zero visibility to top-10 rankings for high-intent airport transfer searches.
Common questions.
How much should I spend on Meta ads?
Most local trade and cleaning businesses start from $500/month in ad spend, paid straight to Meta, and scale once we know the cost per lead. We'll recommend a number based on your average job value, sales cycle and goals. Management sits on top of that and is quoted on the scope of the account, so book a free 15-minute call and you get a straight number for both. The full breakdown of what NZ businesses actually pay is in our guide to how much Facebook ads cost in NZ.
How fast will I see results?
Most clients see new enquiries inside the first 2–4 weeks. Profitability tends to settle in around the 60–90 day mark as we optimise.
Do you create the ad creative?
Yes. We produce static and video creative tailored to your service, usually built around your own before and after photos and job-site footage. If you have brand assets we can use those too.
Should I run Meta ads or Google Ads first?
Google Ads first if people already search for what you do. Meta first when the work is visual and planned rather than urgent, like housewashing, landscaping or renovations, where a before and after photo does the selling. We break both down side by side in Facebook Ads vs Google Ads in NZ.
Ready to get started?
Book a free 15-minute call with Mitch. We'll talk through your business and see if Meta Ads is the right next step.
Book a call